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Fire & Water - Cleanup & Restoration

SERVPRO of North Pensacola Makes Bad Odors Only a Distant Memory

When the Odor is not Ordinary

Sometimes an ordinary cleaning is not enough. Even if there are no visible problems, it’s obvious that some particles remain because the odors are still powerful. SERVPRO® of North Pensacola is ready to rescue residential, commercial, and public buildings from the seemingly undefeatable odors.

Give us a call at 850-466-3076. We are experts in cleaning and disinfecting all kinds of messes, including biohazards and chemical waste. As part of our service, we remove (not simply cover up) odors from:

  • Pet waste
  • Messy pets
  • Soot and smoke
  • Nicotine
  • Microbial growth, including mold
  • Trauma, crime, vandalism
  • Culinary experiments gone wrong
  • Biological contaminations
  • Chemical contamination
  • Water damage
  • Other

Doesn’t that Smell Good -- I mean --Terrible?

According to some scientists who research olfaction (the sense of smell), whether a smell is pleasant or unpleasant is a matter of the mind, not of the matter itself.

Apparently, the United States Army tried to develop a universal stink bomb during WWII. They wanted a strong aroma that would bother everyone, dispersing crowds or targeting certain individuals as “really should be reported to the authorities, pronto”.

Army scientists had no trouble coming up with ideas for stinky substances, but they couldn’t convince everyone that all of the aromas were offensive. British soldiers, for example, disliked the smell of wintergreen because it smelled medicinal, while North American soldiers liked the same smell because it reminded them of candy (sweets). European soldiers liked the aromas of pungent cheeses, while North American soldiers did not.

Not all of the responses were cultural. Sarsaparilla, which smells like root beer, is a pleasant aroma to people who like root beer, but not so much to those who dislike root beer. Evaluation of aromas gets more complicated because the senses of smell and taste are not inseparable. There are people who like the smell of coffee while disliking the taste, for example, and there is a fruit, durian, that supposedly has a rotten smell but a delicious taste. A food writer, Richard Sterling, described durian as smelling like a mixture of turpentine, onions, and dirty gym socks.

At SERVPRO of North Pensacola, we find even the description of the aroma off-putting, so we are unwilling to test whether the taste of the fruit is even moderately okay. We do, however, applaud Sterling for his vivid description.

Even so...

Whether any aroma can be pleasant (or just inoffensive) to some people, or some aromas could repel all people is unimportant to those who have to live or work in a building that has a noticeable aroma. Even if the residents are used to it, visitors or clients are not.

Call us any time. We promise to get rid of the odors, even if they are from durian.